Obama Urged to Push Kids’ Food Marketing Regs

Obama Urged to Push Kids’ Food Marketing Regs

by Gretchen Goetz | Sep 29, 2011

Academic experts from across the nation are calling on President Obama to ensure that his administration establishes guidelines on marketing food to children.
In a letter to the President Tuesday, more than 75 researchers in the fields of nutrition, marketing, medicine and public health asked that the Obama administration finalize its proposed guidelines on nutritional standards and marketing definitions for food marketed to children. 
A draft version of these recommendations was released in April by the Interagency Working Group (IWG) on Food Marketed to Children, a coalition of officials from the U.S. Department of Agriculture, Food and Drug Administration, the Federal Trade Commission and Centers for Disease Control and Prevention.
The guidelines would set limits on the amount of sodium, added sugars and unhealthy fats in foods advertised to children, and would set minimums for foods that supply healthy nutrients, including whole-grain-based ingredients, fruits and vegetables, low-fat milk products, extra lean meat or poultry, eggs, nuts, seeds and beans.
The standards are voluntary, and are intended as a tool for industry self-regulation.

To read more click the following link: http://www.foodsafetynews.com/2011/09/academics-urge-obama-to-push-child-food-marketing-regulations/

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